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Milk Queen
Milk Queen (often called ''Dairy Princess'' or ''Milk Princess'') is the title awarded to the winner of regularly-organized competitions by Dairy Associations in many countries. == Idea == The Milk Queen, from a marketing point of view, is a brand or product testimonial. Similar to Apple-, Asparagus-, Beer-, Corn-, Must-, Potato- or Wine Queens〔(Royal Germany – meet the Highnesses ), 2011-01-22, ''German Academic Exchange Service - DAAD'' (Retrieved 2013-07-15)〕 she promotes a certain food group. Normally elected for a region, she represents dairy products from this region. The purpose of the Milk Queen is to inform the public of the many benefits of consuming dairy products on a daily basis. Promotion activities may include appearances at trade shows or consumer events, primary schools and press conferences. As a condition, it is expected that Milk Queen candidates will be charming with strong self-esteem, and a basic knowledge about dairy production. Renumeration or financial award is not usually granted to the Queen, but expenses for business traveling and clothing are reimbursed. Some organizers give out prizes to winners, like travels.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Milk Queen」の詳細全文を読む
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